UX Researcher-Market Research Job Description

Posted today

UX Researcher-Market Research

Meta - Menlo Park, CA

WhatsApp is a fast, simple and reliable way to talk to anyone in the world. More than 2 billion people in over 180 countries use WhatsApp to stay in touch with friends and family, anytime and anywhere. WhatsApp is not only free but also available on multiple mobile devices and in low connectivity areas - making it accessible and reliable wherever you are. It's a simple and secure way to share your favorite moments, send important information or catch up with a friend. WhatsApp helps people connect and share no matter where they are in the world. You'll partner with UX, Product, Marketing and other team members to understand the needs of key audiences and help inform product strategy, competitive strategy and product to articulate the value of WhatsApp business products to consumers in a way that is relevant and compelling. Creativity, energy, flexibility, collaboration, and a passion for translating complex ideas into simple and compelling messages are a must. If you thrive in a fast paced, rigorous environment with a focus on driving impact, we would like to speak with you.

UX Researcher-Market Research Responsibilities

Design and execute innovative and impactful quantitative and qualitative research, as part of the WhatsApp UX Research team
Design hypotheses and lead studies that examine both user behavior and attitudes
Develop actionable insights and high impact deliverables that will combine product research with go to market strategy, competitive positioning, pricing and other market analysis
Conduct research using a wide variety of qualitative methods and a subset of quantitative methods, such as surveys
Work cross-functionally with design, product management, content strategy, engineering and marketing
Communicate results and illustrate suggestions in compelling and creative ways
Ask, as well as answer product and user experience related questions
Compelling communication

Minimum Qualifications

BA / MA/ MSc / PHD in human behavior related field (HCI, Psychology, Social Science, Information Science, etc.)
8+ years experience in applied market research
Command of a broad set of market research methods and/or qualitative user research
Basic understanding of quantitative, behavioral analysis and statistical concepts
Experience asking, as well as answering consumer and market related questions
Experienced in product strategy and ecosystem benchmarking - quantitatively and qualitatively

Preferred Qualifications

Experience using stats software (i.e. SPSS, R etc.)
Experience in UX Research